Introducing Playfulism, a style movement that allows us to experiment and have fun with our décor. Adventurous pattern, vibrant palettes, and unique design elements all encourage us to stop and admire.

Reminiscent of maximalism, Playfulism sees us go bold in our homes. So, use designs and palettes that lift spirits. However, Playfulism isn’t just about the aesthetics of a space. We should also focus on how our interiors make us feel. Our homes should simultaneously promote joy and relaxation, and this view of our spaces as our sanctuary is key to the trend. Explore it in more detail below. 

Use Layers Upon Layers of Tactile Finishes

Create a feast for the senses with a range of different textures.

Safari Collection, Echo Collection

Successfully carrying out Playfulism means embracing different materials throughout the room. Start by layering different qualities, from rich, conversational prints upon cosy woven sofas. Present luxurious velvet furnishings against drapery in elegant, matt-finish embroideries. Add in jacquards of conversational, safari-inspired designs. Contrast more refined fabrics with imperfect materials, such as weathered wood in darker tones, plus stone, rattan and jute.

Mix Different Patterns for a Sense of Adventure

Clashing patterns creates interest for a fun, personality-filled room.

(From Left to Right) Echo Collection, Safari Collection, Campbell Collection

Make sure seating areas are inviting, with weaves and teddy-style boucle designs. Allow accessories such as scatter cushions and throws to do the talking. Choose designs of jungle animals and tactile geometrics inspired by African flora and fauna. Continue the sense of adventure with striking, iridescent velvets featuring animal prints. Animal-inspired accessories that pay a nod to your fabric designs guarantee extra character.

Use a Rich Palette for Maximum Effect

When it comes to Playfulism, the more saturated your colour scheme, the better.

Safari Collection, Echo Collection

We love combinations of vibrant ambers and raven blacks. Add further hints of colour with snippets of cactus greens or ruby reds. Alternatively, keep your palette earthy yet impactful by adding in deep browns. Finish with complementary, rustic neutrals that add hints of calm to  more conversational décor.

Create a Sense of Flow with Curved Finishes

Add an aura of calm by favouring rounded shapes.

(From Left to Right) Safari Collection, Cuba Collection, Echo Collection

Create contrast around the room with a mix of shapes and designs. Pair designs of palm leaves with striking yet more uniform geometrics, for example. Pair curved furniture, with its soft lines, with plush textures such as velvet and boucle. Use quirky accessories to maintain a sense of flow. Tribal-inspired sculptures, textured lamps, and curved candle holders are all ideal for this.

Feeling inspired? Gather ideas to incorporate Playfulism into your own home by heading to our product search. Why not order some samples too?

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Take a look at our latest Pinterest board for more inspiration